As part of this month’s Author Toolbox Blog Hop, I want to discuss Social Media as a way to promote your book. Everyone should know that you should start building a following early on, and not once your book is complete. Now, a huge following won’t necessarily translate into sales unless your following is well targeted and they are engaged with you.

Let me say this: Talking about your book all the time won’t help you. I’ll even go one step further by saying it’ll probably kill your chances to succeed. Build your following by being genuine and helpful to others before thinking of your book. That’s why it’s important to start building your following before you need it.

Now with that said, when you’re ready to launch your book, social media is a must. I strongly suggest developing 1 or 2 platforms – 3 at most.

Why?

Because it takes an impressive amount of time to do it well. So it’s better to be great at one or two than below average at 6 or 8. The idea behind social media is that it will help you spread the word when the time comes. Last week, I provided tips on how to grow your platform on Instagram and this week, I want to go over ideas on how to promote your book on this growing platform.

Continue reading 35 Ideas to promote your book on Instagram – Author Toolbox Blog Hop →